2011 is shaping up to be good year for Rihanna. Her latest album Loud is doing well and in the spring, she will be following in the foot steps of other female singers by launching her own fragrance entitled Reb’l Fleur. She is known around the world for being someone that doesn’t follow the pack; from her music, to her fashion, to hair choices she has come a very long way. She likes to be her own “mold” but this time around she is joining the crowd. Like her peers; Beyonce, JLo, Britney Spears, Mariah Carey (Cannon) just to name a few, she is expanding herself as a brand. Reb’l Fleur is something new for the Barbadian songstress. It is said that it will have a signature scents of vanilla, amber, fruits, and florals. Quite an interesting combination if you ask me.
Reb’l Fleur was named after a child hood pet name she told People Magazine: “My grandmother in Barbados used to call me her Rebel Flower,”
And RiRi is quite the business woman: “Over the years, I layered many different scents to get something that was truly my own,”
she said. “But I wanted…something that said ‘Rihanna was here.’ Something delicious and special, a fragrance with subtle hints that linger and leave a sexy memory.”
She had the opportunity to release her fragrance when she first hit the scene a few years back, but I can appreciate the fact that she wanted to wait. I think this may be a fragrance that I will actually buy. Any thing that Rihanna does will leave a mark and the same will be said for Reb’l Fleur!
As a rising style icon, she sets her own path and many girls definitely look to her for the next best fashion tip, and her signature fragrance is something she can add to the list. From the description it looks like she is making a good move. She a celeb that whether you hate or love, she always lingers, she is on magazine covers, her music is on constant rotation at radio stations across the country her red hair (love it or hate it) is her calling card. I think her fragrance is going to do good, definitely a market she has the opportunity to have some control over.
Reb’l Fleur is set to launch in February, just in time for Valentines Day. (fellas get ready) lol